What We Do
Larkspur clients count on us to find the best paths forward. We excel at working with smart leaders in dynamic markets – from established companies ready to leverage hard-won advantages to startups with powerful ideas. We combine our B2B and B2C experience to help clients anticipate and accelerate change in some of the fastest moving markets:
♦ HEALTHCARE & ELDERCARE ♦ ENERGY EFFICIENCY & RENEWABLES ♦
♦ IDENTITY MANAGEMENT & IDENTITY PROTECTION ♦
♦ FINANCIAL SERVICES ♦
♦ SaaS & PaaS BUSINESS MODELS ♦
Larkspur uses rigorous data analytics, agile market research and a human-centered approach to uncover the most valuable opportunities and translate them into a market presence that commands attention among the most desired audiences.
We collaborate with our clients to build go-to-market strategies around four levers of success:
Who do you have, who do you need
BRAND & COMMUNICATIONS
Authentic to you, powerfully persuasive to your customers & prospects
PACKAGE, PRICE & POSITION ACROSS CHANNELS
Win in the real world, not just on the white board
Data-driven and customer-focused
In today’s markets, the sales cycle never ends: go-to-market strategy quickly morphs into grow-in-market strategy. We partner with our clients to get in, stay nimble and build on success.